Atlanta - Ra'anana Sister City Committee




MISSION STATEMENT


The Sister Cities Program was launched in 1956 by President Eisenhower to further international understanding and friendship at all levels of the community on a continuing basis. In theme with Sister Cities International's slogan, "Peace Through People", the City of Atlanta has entered into sister city relationships with cities in eighteen countries. Ra'anana, Israel, approved by the Atlanta Sister City Commission (ASCC) on November 10, 1999, is Atlanta's newest and first sister city in the Middle East.

The spirit of the Sister Cities Program is expressed in the purpose of the Atlanta - Ra'anana Sister City Committee: To facilitate increased contact and exchanges between the cities of Atlanta, Georgia and Ra'anana, Israel. This aim is based on a belief that greater interaction between the two cities will build on feelings of mutual good will.

Our mission is to foster a wider measure of friendship between the people of Atlanta and Ra'anana. Our belief is that this goal is best achieved through the sponsorship of educational, cultural and athletic exchanges, and friendship and trade delegations focusing on economic development with an emphasis on high technology.


STORY


Background

In 1972, Mayor Sam Massell began promoting Atlanta's push towards international city status by initiating the City's participation in the Sister City Program. A Board of Aldermen's resolution extended an invitation to three cities to twin with Atlanta. By April of 1998, the Atlanta Sister City Commission (ASCC) had grown to seventeen sister city programs located on every continent.

On May 8, 1998, Dr. Arnold Heller, Social Studies Chair at North Atlanta High School, sponsored the Atlanta-Ra'anana, Israel, Sister City Committee application. Dr. Heller also directs an International Business Program (IBP) that focuses on involving students in enterprise and international trade.

IBP students manage their own company, the Atlanta Caribbean Trading Company (ACTCo), operate the Warrior Warehouse School Store, and maintain a web site, http://www.actco.org/, that features an e-commerce division to be officially launched during the Spring Semester, 2000.

The IBP mission is to establish a standard of excellence for global business education at the secondary level. The two year curriculum includes courses in Entrepreneurship, Marketing, Economics, East Asian Studies with a Modern Japan focus, and an internship with an international corporation. North Atlanta has entered in to educational partnerships with secondary schools in thirteen countries. Dr. Heller, as Secretary of the Atlanta Sister City Commission and for three years Chair of the Atlanta-Rio de Janeiro Sister City Committee, has developed five joint programs with fellow ASCC Chairs: Montego Bay, Jamaica; Port-of-Spain, Trinidad; Salcedo, Dominican Republic; Newcastle, England, and Rio de Janeiro, Brazil.

Discovery

In April of 1997, Dr. Heller believed that North Atlanta's IBP students would also benefit from a joint program with an Israeli secondary school and began a search for a viable and interested partner. Heller approached the Consulate of Israel for assistance; Mr. Scott Crothers, Informational Officer for Educational Programs, directed him to the Vanlere Institute in Jerusalem. Mrs. Nirit Roessler, Director of the Global Learning and Business Enterprise Program, recommended the Young Entrepreneurs Program of Ostrovsky High School in Ra'anana, Israel. On Feb. 15, 1998, Mrs. Rachel Peled, Young Entrepreneurs Coordinator, and Dr. Joseph Bar-El, former Program Consultant, invited North Atlanta to develop a joint business education program.

Ra'anana, located in Israel's Sharon District about fifteen minutes north of Tel Aviv, is a garden city of about 70,000 highly educated people. The convergence of abundant technical and entrepreneurial skills has led to Ra'anana's becoming one of Israel's centers for high technology companies and business startups.

The Birth of a Friendship

From Nov. 22 to Dec. 2, 1998, Dr. Heller chaperoned a student exchange group that was hosted by Ostrovsky High School, one of Israel's best public high schools. The mission's objectives were to form a sister school relationship, develop an educational partnership between the IBP and Young Entrepreneurs, involve students in international trade, facilitate increased intercultural understanding, and hopefully foster mutual friendship between North Atlanta and Ostrovsky students.

Seven North Atlanta IBP students were hosted by Ostrovsky's Young Entrepreneurs and stayed with their families. Mrs. Peled and her students provided tours of Ra'anana, Tel Aviv, and Jerusalem as well as many opportunities for IBP students to purchase Israeli goods for resale in their School Store. An exchange highlight was a conference between North Atlanta, Ostrovsky, and Nazareth Junior Achievement Program students during which a spirit of pronounced good will was shared by the three teen groups; Nazareth's Arab students, both Moslem and Christian, and Ostrovsky's Jewish and North Atlanta's Christian students.

 Birth of a Sister City Program

On Nov. 24, Mayor Zeev Bielski invited the combined exchange delegations to a reception at City Hall. Dr. Heller was impressed by the Mayor's approachability, the professionalism of his administrative staff, Ra'anana's general attractiveness, the high quality of life, civic mindedness, and surprising international reach. Aware that Atlanta did not have an Israeli sister city, Dr. Heller suggested to Mayor Bielski the possibility of Atlanta and Ra'anana entering in to a sister city relationship. Mayor Bielski was excited by that prospect and directed his staff to begin preparations for an application package.

Ra'anana officially submitted an application to the Atlanta Sister City Commission on May 8, 1999. The approval process was almost derailed in August by discovery of a previous (1985) twinning initiative between Ra'anana and Margate, Florida that fell short of completion but was erroneously listed in the Sister Cities International Directory. Intensive research turned up the mistake in September and the application was officially submitted to the Commission for Approval on Oct. 13, 1999.

Dr. Heller with wife Sue in San Diego receiving
the 1997 Sisters City International Award for Youth Development Programs. The Award recognized student exchanges and enterprise projects with Rio de Janeiro, Brazil, Montego Bay, Jamaica and Newcastle,
England.  

The application was endorsed by the Mayor's Office, Consulate of Israel, American-Israel Chamber of Commerce and the Atlanta Jewish Federation.

The Development Committee Report presented to the Commission important issues that produced considerable discussion; eventual ASCC size, most strategic global locations, and a concern about Ra'anana's small size. Unable to fully review the issues at hand, the Commission postponed further discussion until the November 10, 1999 Meeting. Mrs. Glenda Minkin, Assistant to Mayor Campbell, assisted the Commission in resolving the issues and the application was approved.

On 3 January 2000, Atlanta City Councilman Derrick Bozeman referred the resolution to the Committee on Council for City Council approval.. On 18 January 2000, the Committee on Council adopted the resolution. Mayor Bill Campbell approved the resolution on 26 January 2000. On 23 January 2000 Ra'anana Mayor Zeev Bielski invited Mayor Campbell to visit Ra'anana for the first signing ceremony. Mrs. Maria Pease, International Affairs Coordinator, Atlanta Mayor's Office, informed Dr. Heller on March 20 that all that remained in completing the process was the reciprocal signing ceremonies.
The official birth of the Atlanta-Ra'anana Sister City Committee occurred on 19 March 2000 when about thirty interested people met at Arnold Heller's home to celebrate the Committee's beginning. The party featured supporters Mrs. Georgianne Thomas, Chair, Atlanta Sister City Committee, and Mr. Tom Glaser, President, American-Israel Chamber of Commerce Southeast.

The Committee held its first meeting on 24 May 2000 at North Atlanta H. S. and approved the following official business:

1- Committee will meet monthly at a rotating location.

2- General officers were elected but subcommittee positions would be filled in later as the Committee grew.

3- Arnold Heller was elected Chair, Aaron Bernstein - Vice Chair, Sherry Shemtov - Treasurer,Myrna Bernstein and Aaron Bernstein will share the position of Secretary in recording official minutes.

4- The priority projects for 2000-2001 are:
a- Reciprocal signing ceremonies
b- Sponsorship of Ostrovsky H. S. in Super-Exchange 5 to be hosted by North Atlanta High's International Business Program,
c- Receiving the Ra'anana delegation during the 2001 SCI Convention to be hosted by the Atlanta Sister City Commission.
d- Begin sponsorship of cultural, educational, athletic / youth exchanges and support economic development efforts.

Building a Model Sister City Committee

Dr. Heller's goal for the new committee is to become a model for developing a successful sister city committee: large and diverse membership, effective networking with Atlanta and Atlanta Jewish Community institutions and organizations, developing and growing effective joint programs in the area of economic development, education, culture and athletics.

 

American-Israel Chamber of Commerce President Tom Glaser with Mayor Bielski during Governor Roy Barnes' Mission to Israel, June 2000.

Ra'anana Airport Display: August - October, 2000

 

The Atlanta Sister Cities Commission collaborates with Airport Art to provide quarterly exhibitions highlighting two of Atlanta's eighteen sister cities in display cases located in the Hartsfield International Atrium. Ra'anana, for the August - October 2000 quarter, was teamed with Taegu, South Korea. The people of Ra'anana produced a beautiful and informative display that describes their city's growth and development through a presentation involving text, photos, and cultural artifacts. The Atlanta - Ra'anana Committee coordinated the presentation as a public information and education project.

In order to inquire about membership, please contact Dr. Arnold Heller.

Dr. Arnold Heller aheller@mindspring.com
5133 Foxwood Court
Atlanta, GA 30360 USA
Office Phone 404-351-0895, FAX- 404-351-8763 or
Home Phone 770-394-2323